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The other day I was interested to read that, at least in the U.S., self-checkout machines may actually get less common in stores.
While self-checkout technology has its theoretical selling points for both consumers and businesses, it mostly isn't living up to expectations. Customers are still queueing. They need store employees to help clear kiosk errors or check their identifications for age-restricted items. Stores still need to have workers on-hand to help them, and to service the machines.
The technology is, in some cases, more trouble than it's worth...
Retailers may continue to rely on the technology, but many aren't putting all their farm-fresh eggs in the self-checkout basket. Instead, they're increasingly giving customers the option to choose between human and machine.
For the customers that do choose to do the labour themselves, there's one thing Andrews believes won't change. However ubiquitous the technology is, and however much consumers get used to using the kiosks, shoppers are likely to find themselves disappointed and frustrated most of the time.
"It was part of a larger experiment in retail in trying to socialise people into using it," he says. Simply, "customers hate it".
I am glad to hear that a mix of human and machines is likely to remain available at checkout because I know some of the customers who not only don't hate it but prefer it: Andrew was always delighted when he could get through a trip to Asda without having to interact with another person at all. The touchscreens and practically-hidden bar code scanners on those self-checkout machines mean I avoid them whenever possible, but the best accessibility comes from having options, because whatever's a nightmare for one person is going to be essential for another.
Almost as soon as I'd read this, I was reading takes on how this phenomenon could apply in other areas. Of course I was thinking about accessibility; people who work in tech were thinking about tech.
Some of those takes overlap; like number one here is "The user is always inexperienced." People who just buy groceries have never scanned groceries as much as someone who's done that job. Also, independence is a myth. They word it differently; this is how I am wording it because some disabled people and groups speaking for them emphasize "independence" and it drives me up a wall, because none of us are independent.
If you scan an item twice, select the wrong payment method, accidentally get charged for a bag when you brought your own, forget to scan your discount card at the right time, or make any other trivial mistake, you are now at the mercy of someone else. When a problem does occur, a staff member has to notice it, come to your aid, figure out what happened, and correct it. You were promised self-service when, in fact, you are so disempowered that you can't troubleshoot or correct a single thing that might go wrong.
This makes me think about the campaigning against closing almost all the train station ticket offices in England. Apart from all the ways those machines are inaccessible, machines contribute to the unnecessary expense of train fares, already a particularly complex racket that is expensive at the best of times and ensures people pay too much when they buy the tickets themselves. You have to be an expert to understand how to buy appropriate, never mind cheapest, fares, sometimes even making an journey regularly doesn't leave people confident in their ability to get the best price and not get treated like an illegal immigrant by the train guards.
The particular disempowerment of waiting for someone who looks sixteen to determine that I'm old enough to buy ibuprofen is something that occurred to me recently. The need for humans to intervene every time the machine thinks you've scanned an item twice when you haven't, doesn't think you've put it in the bagging area when you have, and vice versa means the few staff who are employed expect to be called over for false positives as much as any actual needs. I've been age-verified by people who didn't even seem to glance at me. Trying to split the checkout tasks into those that can be done by shoppers and those that must be done by staff hasn't really proven to be very effective or fun for either group, in tasks that mostly weren't all that fun to begin with at least there's a smooth process when the person who's processing the rest of my groceries is also making one extra gesture when they get to the beer.
(no subject)
Date: 2024-01-30 10:07 pm (UTC)I really and honestly prefer self-checkout, but then I did actually work on a checkout for a while in my teens, so maybe I'm unusually comfortable with doing it myself. (And I have a lot of human interaction and emotional labour in my life and I often find it a relief to just use the machine rather than navigate another social interaction.)
My dad likes the version where he takes the scanner round the shop doing the weekly "big shop" and then doesn't have to unload and reload the trolley at the end. As that's a model of food shop that depends on a car, I very rarely do it, and haven't ever bothered to jump through the hoops to self-scan a trolley load on the occasional car trip. (I guess our weekly big shop is the online delivery, which is another model again.)
(no subject)
Date: 2024-02-09 03:19 pm (UTC)Yep, having as many options as possible is always going to make it most accessible!
I never thought about how the scanny-thing would remove the need to take everything out of the trolley and put it back in...hm....!
(no subject)
Date: 2024-01-30 10:56 pm (UTC)Tesco has barcode scanners that you can carry around the store which would help with the part I hate - unloading and reloading the trolleys. However, Zoe threw a tantrum because she wanted to play with the scanner and Daz hates them so I haven't tried them a second time.
(no subject)
Date: 2024-02-09 03:20 pm (UTC)I haven't tried them either, but now that I've realized it could take away the need to put everything on the conveyer belt and then in bags frantically at the end, perhaps I could be persuaded!
(no subject)
Date: 2024-01-31 12:45 am (UTC)Good points!
The tech-focused article mentioned the “on cart” scanners which I’ve never seen in the upper Midwest (yet). That seems like a tech which could work better, inasmuch as when I reach for a product, I’m more likely to know what it is and see the location of its bar code.
Fewer-than-ten aisles seems like a good trend: when human intervention is required at least it’s not holding up people with 40 minutes of scanning to do.
(no subject)
Date: 2024-02-09 03:21 pm (UTC)Both comments above yours are about those on-cart scanners in the UK, and show some of the wide range of reactions to them!
(no subject)
Date: 2024-01-31 01:37 am (UTC)I can only use self-checkouts if they have a manageable user interface AND by turning my hearing aid off cos the voices of my machine and all the machines together sounds like a cacophony of shouting. I can't tell which machine is issuing what instruction (mine or others) and the stress of processing that is very high. I definitely have a trigger point with robot voices which I perceive as shouting at me cos I can't ask them to stop, slow down, repeat, rephrase - sends me into fight/flight. Then of course hearing aid off means I pretty much hear nothing at all so can't parse the humans and hearing aids take too fucking long to switch fucking modes.
A friend of mine, a partially deaf, autistic/ADHD wheelchair user struggles cos she wants to use self-checkouts but needs the lowered ones and not shit "not very good lowered ones". The local chain shop she uses replaced their good machine with a shit one, and their response was "but you can use a staffed checkout" not understanding that friend can't cope with humans most days and likes the machines. She even has an employee on her side who says the brand store ignores the staff giving feedback on disabled user use cases when employees give it too. Not enough listening going on.
I must also not rant about the common use of "DDA compliant" on auto machine shite of all kinds when there IS NO SUCH THING and never was, ADA compliance is a specific thing cos they have actual specifications that we in the UK do not have in our disability law cos we're stupid and reasons. The DDA died 14 years ago... (oh dear, soz, this is a rant isn't it). And I'm not even a wheelchair user!
(no subject)
Date: 2024-01-31 02:33 am (UTC)M&S in St Pancras, which went all self-checkout several years ago, has them absolutely crammed in together, and had the brilliant idea of putting screens between each machine (may have been a covid thing, but they only disappeared recently). So you could only approach them with the chair front on which was bad enough, but they also had huge feet on the screens, over a foot across and domed, so you couldn't actually get to the checkout, never mind use it. Just as well its not a wheelchair trolley kind of store....
Meanwhile, with most other stores, I've yet to use their machines without getting a repeated "Unidentified item in the bagging area". Yes, that would be me. I'll only use them under protest and if a staff member does the entire process for me, which rather misses the point of having them.
There are some specifications
Date: 2024-02-04 09:07 pm (UTC)In the ADA, but not enough.
Notably missing are many details on pavement and curb ramp construction, which means inaccessibility has been set in concrete all over for 30 years.
(no subject)
Date: 2024-01-31 05:09 am (UTC)(no subject)
Date: 2024-02-09 03:22 pm (UTC)Yeah there are such strong feelings both ways, neither is inherently better or worse or more/less accessible, as is so often the case.
(no subject)
Date: 2024-02-01 09:35 am (UTC)I do like them though - they're generally quicker, there's less of a queue. But if I have things that need weighing I'll go to the staffed checkout.
(no subject)
Date: 2024-02-09 03:24 pm (UTC)I find that part really stressful to deal with because so much of the negotiation of "hey are you coming over here?" is done with facial expressions and gestures that I don't see. I refuse to use them if I'm on my own unless I absolutely have no choice, or unless I have literally just one or two items that don't need weighing/age verification/anything complicated, because anything more than that and I'll find a way to mess it up and have to wait for somebody I can't see to appear.
(no subject)
Date: 2024-02-09 04:40 pm (UTC)(no subject)
Date: 2024-02-02 07:03 am (UTC)